A sign advising customers to practice social distancing is displayed on the door of a General Motors Co. Buick and GMC car dealership in Woodbridge, New Jersey, on May 20.
Angus Mordant | Bloomberg | Getty Images
Coronavirus pandemic aside, it’s not a bad time to be in the market for a new car.
With the three-day Memorial Day weekend marking the first big sales push since the Covid-19 crisis took hold in the U.S., buyers can expect to find deals aplenty as states start to reopen and dealerships look to rebound from a dismal month.
In April, as the full effects of the Covid-19 pandemic were being felt, overall retail auto sales plummeted 53% from a year earlier, according to Cox Automotive estimates.
Yet Memorial Day sales are attracting buyers: Research from Cars.com shows that a third of consumers who are in the market for a car plan to shop this weekend.
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